I own a wealth management company called MedCapital. People are terrible at buying life insurance, even though it’s the bedrock of a solid wealth strategy.
We struggle to focus on the future.
We’re good at the ‘now’.
This is because, when we buy the ‘future’ we’re actually buying how it makes us feel right now.
If you want someone to make a smarter decision about their future, you need to figure out how to make them feel it right now.
A while ago we were at a horse show. Zara and I walked the course, and I read the jump off and told Zara what it was.
Observing many people and many businesses over time, I’ve observed two factors within your control that lead to much great returns.
Every morning, I meditate with Ernie resting his head on my lap. It’s a special time.
We should eat more leafy greens, go plant based, eat fish not red meat, don’t eat dairy…