When it comes to your business, what’s more important, revenue or profit?
Stop, and answer that question.
It’s an important one because it is impacting how you show up and the decisions that you make every day.
Too much focus on profit is likely to lead you to not invest in your business, and you are then likely to miss out on revenue growth.
Too little focus on profit and you might run out of money.
I believe that there’s a time to bring the focus to profit, and it’s not when you are looking to drive rapid growth.
It comes back to getting clear on your outcome.
Do you want to be big? How big? How quickly?
Get clear on the target and the timing, and you’ll know when it’s time to focus on profit and turn that growth into money in your pocket.
A while ago we were at a horse show. Zara and I walked the course, and I read the jump off and told Zara what it was.
Observing many people and many businesses over time, I’ve observed two factors within your control that lead to much great returns.
Every morning, I meditate with Ernie resting his head on my lap. It’s a special time.
We should eat more leafy greens, go plant based, eat fish not red meat, don’t eat dairy…