The other night my three-year-old daughter was admitted to hospital with severe tummy pain.

When you are faced with fears for your child it puts things into perspective. My relief when she was discharged was immense. It turns out the toughest part of hospital for Flossie was leaving her new nurse friend! 

Isn’t it so true that we can get so caught up in the day-to-day that we forget what’s really important?

It’s the same in business. We can get so caught up in the day-to-day operations that we forget what we’re really in it for.

Take time to get in the helicopter and to fly up for a 30,000-foot perspective.

Perhaps the ‘squeaky wheel’ isn’t all that important after all.

If Steve Jobs had been caught up in the weeds do you think we’d have the iPhone?”