It’s not a secret that to be continually successful in business you must innovate.

Survival of the fittest means the most adaptable will win.

But what if you are a small organisation without the budget of larger ones to innovate?

This paralyses many business owners into doing nothing.

But there is a way…

Your business will run on some form of platform, and it’s likely to be some form of technology.

If you don’t have the budget to innovate, then you can invest your time into picking the technology to bet your future on.

Ride on the back of someone else’s innovation.

Pick the right pony.